The D2C space in India has been the talk of the VC-town in recent times. It has amassed immense interest and grown at a mighty pace, in-turn creating a wide arena for D2C enablers to step in.

When we came across QuickShift, a year back, it piqued our interest. Being regular e-commerce users, we knew that the faster that this space evolves, the faster would customer preferences evolve as well for wanting quicker deliveries at their doorstep. At the same time, our constant deliberations with D2C players highlighted the pain-points of scaling internet-first brands and making their products present across the country when it came to the supply-chain side of things. A culmination of all these rapid developments instilled our belief in this idea that was centred around empowering this ecosystem and built for speed on the pillar of technology.
Since then, there has been no looking back. On our journey of working closely with QuickShift as a strategic advisor, we have seen the demand for their services grow phenomenally in the past year with D2C brands realising the importance of reliable fulfilment partners for tackling their day-to-day operational activities that are integral to ensuring customer delight and loyalty. Strategically positioning this idea on the map was an exciting opportunity for us, backed by its merit of being a one-stop solution and the vision that Anshul (QuickShift - Founder) had for its execution.

“It has been exciting to see the transition of QuickShift from a single service company to a full stack service provider enabling growth of the D2C segment. It has grown over 5x in the past 12 months, all in a bootstrapped fashion. With the funds coming in, this is only going to strengthen further.”, said Shikha Toshniwal, who spearheaded this transaction. 

Now, with the onboarding of Anicut Capital and Axilor Ventures through this fundraise, the Company is well on its way to become a leader in this space which is set to grow multi-fold. We at Pareto Capital, are proud and excited to have been a part of this successful transaction that will help fuel QuickShift’s growth and network in the times to come.

About QuickShift:
QuickShift is a Pune-based technology fulfilment company positioned in the logistics space. It has its own network of decentralized warehouses across Mumbai, Delhi, Bangalore, Pune & Kolkata in India and today serves close to 100 brands with a wide array of offerings through a single click. It has multiple marketplace and courier integrations and solutions from first to last mile fulfilment. Its product has digitized and streamlined the supply-chain experience for brands to accelerate their lifecycle growth and scale. Its services help the brand achieve cost efficiency, industry best TATs and operational ease.

For further reading on the fundraise: Link